swop 2024: Leading Innovation in Packaging — A New “Buyer’s Perspective” Experience to Launch This November

2024-08-28

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The Shanghai World of Packaging (referred to as “swop”), co-organized by Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Ltd., is set to return in full force from November 18-20, 2024, at the Shanghai New International Expo Center.

As a member of the global interpack alliance, swop 2024 will bring together nearly 900 packaging solution providers from around the world, showcasing the latest products, technologies, and the entire packaging industry chain. This year’s exhibition will introduce a groundbreaking experience for trade buyers, offering cutting-edge equipment, materials, and product solutions tailored to the specific needs and interests of packaging industry buyers and visitors.

Six highlights unveiled — a comprehensive showcase of cutting-edge packaging technology and trends

•  New Technology, Energy Efficiency, and Stability: Packaging containers and tableware production lines

•  Digital + Intelligent: Automated packaging lines

•  Food Processing and Intelligent Manufacturing

•  Green, Functional, and Compliant: Packaging raw materials

•  Design, Functionality, and ESG Packaging Innovation: FMCG Packaging Showcase

•  Recyclable, Sustainable, and Lightweight: Express delivery and e-commerce logistics packaging

Packaging containers and tableware production lines: Targeted equipment, quality materials, and innovative technologies

swop 2024 will comprehensively address buyers’ needs for high-quality packaging containers and tableware, focusing on equipment, materials, and processes. The exhibition will feature a wide range of container production equipment, including machinery for bottles, cups, bags, and boxes, along with a variety of environmentally friendly and functional packaging materials such as bioplastics, recycled plastics, and high-temperature and high-strength materials. These innovations are poised to inspire and empower your packaging production. Renowned exhibitors such as Haitian, Chen Hsong, FCS, Lisong, Jwell, Liuzhou Jingye, Huayan, ONGO, Yuming, Malex, Fangbang, HOME-LINK, Huawei, and Royal New Materials will showcase their latest offerings. Additionally, new packaging materials like MDO-PE and EVOH, praised for their environmental sustainability and high performance, will be prominently featured. swop 2024 will also engage the packaging industry in discussions on the latest applications of these materials in the food and daily chemical sectors.

Digital, intelligent, automated packaging line: Tailored solutions for intelligent front- and back-end packaging challenges

At swop 2024, a special emphasis will be placed on the “Digital, Intelligent, Automated Packaging Line”, offering trade buyers and visitors smart solutions for both the front-end and back-end stages of packaging production. The event will feature innovations ranging from product manufacturing and transportation to supply chain traceability, accompanied by case studies of advanced digital factories. Numerous solution providers will be on hand to help you thoroughly diagnose your packaging line, offering efficient automation, lightweight flexibility, and precise intelligent scheduling solutions. These innovations are designed to accelerate delivery times, reduce costs, and enhance efficiency. Renowned suppliers, including Youngsun, Hualian, Wuhan Renpak, Zhongya, Eiahe, Brother, Echo, GURKI, SDW, Xinglu, High Dream, Yuedong, Dongping Junchuan, Dahe, Dajiang, Soontrue, Acepack, Songben, Litai, BOHUI, Haomingda, Ruiji Jinhong, Jerry, JOSO, Vixdetect, Techik, BHI, and others, will be featured in this section.

Unveil the secrets to capturing prime shelf space: Infusing fresh elements into your brand

The “FMCG Infinity Zone” at swop 2024 will spotlight innovative packaging materials and products across sectors such as food and beverages, daily chemicals, environmental protection, and takeaway food, creating a one-stop platform for brand owners to explore and connect. Taking a consumer’s perspective, this pavilion will delve into the hottest packaging design trends, emphasizing crucial factors like user experience, visual appeal, and sustainability. It seeks to infuse products with fresh, value-added elements, enhancing their competitiveness on the shelf. Leading packaging suppliers will showcase their latest creative packaging solutions at swop 2024, offering seamless access to premium resources.

About swop

Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Ltd. will join hands once again to present the Shanghai World of Packaging (swop) at Shanghai New International Expo Centre from 18 to 20 November 2024. Shanghai World of Packaging (swop), as a member of the interpack alliance, the world's leading packaging machinery and processing exhibition, will make full use of the interpack alliance’s global network and professional resources to provide an excellent trade display platform for domestic and foreign processing and packaging machinery manufacturers, packaging material production suppliers. swop will provide one-stop processing and packaging solutions for end buyers of Food, Beverage, Sweets, Bakery, Pharmaceutical, Cosmetics, Non-food and Industrial Goods Packaging.

For more information, please visit the official website: www.ykdobi.com, or scan the official QR code below to stay tuned with the latest Shanghai World of Packaging (swop) news.

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Press Contact:

Ms. Tina Shen 

Messe Düsseldorf (Shanghai) Co., Ltd.

Tel+86-21-6169 8313 

Fax+86-21-6169 8301

tina.shen@mds.cn

www.mds.cn

Ms. Agnes Tai

Adsale Exhibition Services Ltd.

Tel+852-2516 3365

Fax+852-2516 5024

swop.hkpr@adsale.com.hk 

www.adsale.com.hk

About the Organizers

Messe Düsseldorf (Shanghai) Co., Ltd.

Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn

Adsale Exhibition Services Ltd.

Adsale Exhibition Services Ltd has been established in Hong Kong since 1978. It is the organizer of Chinaplas, the Asia’s no. 1 exhibition in the plastics and rubber industries. Adsale is also the organizer of Sino-Pack, PACKINNO, Sino-Label and Printing South China, etc. Backed up with enormous resources in Asia and with well-versed trade promotion strategies for the Chinese market, Adsale is endeavoring to provide cost-effective and integrated marketing solutions across various industries, to satisfy international suppliers’ needs of tapping into the Chinese and Asian markets. The Group has offices in Beijing, Shanghai, Shenzhen and Singapore. Website: www.adsale.com.hk

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